If you’re an entrepreneur or a solopreneur your goal is to make money, right? If that’s the case you may be wondering how to get more clients in 2019 and that is something I talk with my coaching clients about regularly.
After all, if you’re not growing and you’re not bringing in new clients, what are you doing? Is your business going to remain a viable entity or will you be shuttering the doors? Are you barely making ends meet and wonder every month, “how am I going to keep the lights on?” If that’s the case, you need to reevaluate what you’re doing, what you’re selling and how to make it better and more viable.
How To Get More Clients In 2019
What can you do to make your goods and services be more in demand? Where are your ideal clients? What is your marketing plan doing for you? Do you have a marketing and business plan? Are you working in a silo or are you interacting with other solopreneurs and entrepreneurs? There are myriad questions to answer before you throw in the towel.
Another lament I hear from clients is “How can I close more sales?” or “How can I get people to refer clients to me?”
If your client-closure rates aren’t helping you move your business to higher levels of success? Here are some “sales closing” tips that I have found to be effective:
- Understand your client’s pain points and make sure your goods and services meet and alleviate those pain points.
- You can’t be everything to everyone. Focus on AN ideal client. Build a client avatar and focus your efforts on a specific clientele.
- Build relationships. To succeed in business you need to get people to “know, like and trust” you and you do that by listening to what they have to say. Being a good listener is going to bring you more clients than will offering up a sales pitch every time you meet a potential client.
Do you have a tried and true method to bring in new clients? Have you learned from your mistakes on what doesn’t work? Have you ever taken the time to ask a current client to refer you to a potential new client? If you don’t ask, you won’t know if you would have received one.