Being an entrepreneur can be hard — there I’ve said it. But being an entrepreneur can be — is — rewarding. When you’re an entrepreneur, you’re not going to arrive at a destination — you will be on a journey for many years. Along the path of your journey you will have ups, downs and smooth sailing. We have tips for how to overcome business obstacles whether you’re a start-up or a long-time entrepreneur.
When you have a setback, step back and determine why, what happened and how you can address it moving forward. When you have a win, celebrate it, make note of what it was, how it happened and do more of that!
How To Overcome Business Obstacles
Here are ways entrepreneurs can overcome obstacles and learn from them.
- Acknowledge that you are facing an obstacle. It’s all right to ask for help. It is all right to admit your attempt didn’t yield the fruit you’d imagined it was going to. Process your thoughts, let yourself be angry, then learn from it and move on. Don’t allow yourself the luxury of simply wallowing in your failure — or imagined failure.
- The set back you just experienced… was it without your control or outside of it? If it was outside of your control — a supplier had an unexpected rate increase — regroup and come up with a solution. If it was within your control, you need to determine how it happened and what role you played. Write down any setback then also write down any changes you’d implemented that help you move past it.
- Who can help? Determine what the obstacle is/was and then find someone who can help. When you seek counsel from a colleague or a business coach you are moving forward and growing as a business owner.
If you find yourself getting stuck in a rut and being unable to move forward, take a day off. Take a walk, Meditate. Get out of your own head. Don’t beat yourself up — learn from the challenge and obstacles.
Drop us a line if you need assistance overcoming business obstacles.
When people come to your blog are they likely to come back? Is it a good experience for them? The cliche of you only get one chance to make a first impression is true. We have tips on how to make a splash with your blog that will get your readers coming back for more.
Blogging is the way in which your website remains current and active in the eyes of Google search — and you want to remain active and seem viable in Google’s eyes as they can help drive your content up in a search.
How To Make A Splash With Your Blog
Here are tips to make a splash and rank in a search
- Use Google’s people cards — this is esentially your brand’s demographic. If people are looking for you or your business in a search, you want to set up a Google Card/People Card so you come up in a search.
- If you list your prices on your website, don’t feel that you have to justify them. If you do feel the urge to do that, talk about your prices in the terms of the value a customer will reap by working with you over the competition.
- What is your personal brand? Are you funny? Serious? Sarcastic? Do you share your political views or religious leanings unapologetically? If that’s the case, that is who you are and your customers will come to you because they like what you’re saying OR they will move on because they don’t. If they move on they probably weren’t a good fit.
- The “voice” of your blog is part of your brand. Are you a natural teacher? A leader? An experienced professional like no other? Then share that information with your readers.
- Capture readers on your email marketing list. Your list is your most valuable company asset. Give people a reason to sign up for your email — a great lead magnet is key!
If you’re finding blogging and content creation a challenge, reach out to us we can help. We can also help you create a lead magnet that will help you grow your list.
How has the coronavirus pandemic impacted the way your goals are panning out? Have you met your goals? Have you had to change course to meet the goals? How to achieve your goals is a moving target, even more so this year.
Goal setting needs to be an ever-evolving practice because you need to adjust to meet a target, change a target once you’ve met it and make new targets if the original just doesn’t make sense. So many business owners set business resolutions in January then never look at them again until the following January.
We recommend setting quarterly, or even monthly goals, then set small steps to reach them. Review them at the end of the week, the month, the quarter and see if they were realistic and if you met or exceeded them then plan for the next week, month or quarter.
How To Achieve Your Goals
How can you help ensure you meet a goal? Try this
- Make it concrete. If it’s a goal like, “lose weight” what does that mean? One pound, ten pounds, one hundred? A concrete goal is more achieveable than a goal that is vague.
- Write the goal down. Don’t just “think” the goal and believe it will happen. Chances are it won’t. Write goals in a notebook, on your computer, in your calendar on a sticky note. When it’s visible it takes on a life of its own.
- Announce your goal to your colleagues or an accountability partner. Make it known that you want to accomplish XYZ by
Celebrate when you meet a goal! Announce it to the “world” that you set a goal and met it! Treat yourself!
What do you want to accomplish and by when? Find yourself a business coach and/or an accountability partner and you may meet those goals you’ve set!
Do you have what it takes to be an entrepreneur? Have you always wondered what it would be like to be your own boss? Well, it isn’t always easy BUT it is always fun and rewarding! How to tell if you’re an entrepreneur is something we want to explore — some are tongue in cheek!
Here are some ways you can tell if you’re an entrepreneur.
- You have a passion for something. If you’re passionate, that will filter into everything you do when you become an entrepreneur.
- You have a unique outlook on the way things can be done. If something doesn’t work the first time you will look for a different way to look at it.
- You want to work from home or from a co-working office and give up the daily commute.
- You’re just not a great employee. You’re always trying something new and looking at new ways to do things and that tweaks your employer!
- You’re competitive.
- You’re resilient
- You are able to pick up the phone and sell yourself and your services
- You know all of the local coffee shops that have the best lattes, where the strongest wifi is and where all the outlets are!
- You not only see the big picture, but also the small steps necessary to get there.
- You are a people person. Yes, you may be an introvert, but you can be an extrovert for your business then you can just go to your home office and recharge.
- You don’t break out in a cold sweat at the idea of cold calling
- You were the kid with the lemonade stand
- You know your strengths and hire for the deficits you have in those business strengths – accounting anyone?!
- Your family supports your dream
- You know who your competitors are and how you are different
If you dream of being an entrepreneur but aren’t sure where to start or how to build your team, contact us — we can help!