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It’s a question I get asked all the time by potential business owners, “can introverts succeed as entrepreneurs?” The answer is yes. In fact, sometimes an introvert thrives because he or she isn’t afraid to be alone in the office doing the work that needs to be done. They don’t need to be out and about nor do they need to be the center of attention.

Introverts, by nature, thrive in quiet, solitary spaces but that doesn’t mean there aren’t entrepreneurial pursuits that will feed their physical and emotional beings.

What should an introvert who wants to start a business think about?

  1. Choose a business that will allow you to work from your strength. If you don’t want to be in front of crowds hosting meetings, then don’t choose a career as a public speaker — makes sense, but some people let themselves get lured down a path that doesn’t quite suit their natures.
  2. If you get drained by people, consider activities that maximize interactions while minimizing emotional energy drainers. Decide what kind of business you may be suited for that allows you to interact on your terms (or mostly on your terms because if you work with clients, you will need to accommodate their needs as well)
  3. Start small, no matter which niche you pursue, to gauge whether being a business owner suits your personality. No matter what type of business you’re in you will need to sell — product, services and/or yourself and you need to be comfortable enough to do that.

Can Introverts Succeed As Entrepreneurs?

Look for business partners or colleagues who complement your introverted personality. If you need a boisterous sales person to reach out to potential leads and that’s not your forte — hire that out. You don’t have to do it all yourself, but you do need to know what you can and cannot do and recruit people to pick up where you left off.

If your company grows to include more than you, you have the luxury of setting up a work environment that suits you. Whether that’s an in person setting, work from home or a hybrid approach. Develop the environment that helps you thrive.

Coronavirus has made Zoom and online networking more than acceptable and that works to the advantage of the introvert. You don’t have to beg off of meetings – you can just send a zoom link.

Spread your wings and stretch beyond your comfort zone — you’re a business owner after all! Celebrate that fact in the company of others.

If you’re not sure where to begin, reach out and connect with business coach Rex Richard.