Show me the money! That is a famous line from a movie and while you may not be screaming that every time you write a blog post you may be wondering how to monetize your blog, right? Your blog is your company’s 24/7/365 calling card. It is where you share your expertise and your insight. It is the place you direct potential clients so they can see who you are and “hear” your tone.

    Your blog also feeds new content to your website and that makes Google think you’re continually adding new content and that’s a great thing.

    How To Monetize Your Blog

    Here are a few ways you may be able to earn a little bit of money (in some cases, quite a bit of money) from your blog and that will help with the effort and time and, yes, money you put into it.

    • Affiliate marketing. You can be an Amazon affiliate and if you mention products in your blog post you can link to Amazon and potentially earn affiliate money. You could also partner with a business or a product or service provider who offers affiliate programs if you sell their programs or services.
    • You can sell advertising space on your site. Be aware that you will need to show a potential advertiser that you have the traffic to warrant their wanting to buy space on your site. Another way to sell ad space is to place ads on your site for products you endorse and you may earn a percentage of sales made when someone clicks on the ad on your site.
    • Write and sell ebooks. If you have an area of expertise that lends itself to books, write a few. Hire a ghostwriter to write them for you. The books don’t need to be long, short ebooks are popular. Ask us for information if you need a ghostwriter.
    • If you have a business model that lends itself to a membership site, sell paid membership plans. When you do this, you will need to offer the members perks they can’t get elsewhere, classes, downloads, online sessions with you, etc.
    • Write a sponsored blog post. Sometimes you may be approached by a brand who will pay you to write have one of their blog posts on your site. This is ideal if you agree with their product or service and their brand. For example if you write a vegetarian living blog, you won’t want to agree to a guest post on the merits of eating beef.

    Have you ever looked into ways to make your blog “pay”? If so, how did it work out? What were your challenges? If you’re still searching for inspiration, reach out. We can help!

     

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