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It seems like a simple question, but you’d be amazed at how infrequently people really consider this question in relation to either their business or their life.

When asked, “what do you want”, most people actually begin by stating things they “don’t want”.  While that information may have some use it fails to answer the question, or even bring us close to it’s answer.  You see there is a huge difference in stating your goals in the “positive” reference rather than the “negatives” of what it is not.

Achieving goals require the ability to visualize them in their completed state.  Take for instance, I say. “think of an elephant”, and you can immediately picture an elephant in your mind.  But what is I said, “think of an animal, that is not small, does not have spots, it not what most would call furry…”, what would you envision?

You see the picture in the negative frame work is unclear, un actionable, where the picture in the positive reference is explicit, easy to understand, consistent.

Goals we set for our life and our business must be much the same.  In fact the more vivid, explicit and clearly defined, the more your subconscious mind will help to support your achieving it.

So begin the goal setting process by envisioning specifically what you want to achieve, then write it down, in detail.  After discovering specifically what you want the next question we should ask is, “how will you know when you’ve got it”.

For now, what do you want to get from the time and energy you have invested in reading this?  I would love to hear your responses.